Avian Influenza: Critical Program Issues

This brief focuses on the following messages:

  • While the spread of avian influenza (H5N1) virus from person-to-person is currently rare and unsustained, H5N1 continues to pose a significant threat to public health and economies worldwide.
  • All evidence to date indicates that close contact with dead or sick birds is the principal source of human infection with H5N1.
  • Key protective practices endorsed by international agencies include washing (proper hygiene), separating chickens/birds, reporting dead or sick chickens/birds, and cooking poultry properly.
  • Strategic AI communication can effectively increase awareness of AI risks, means of transmission, and promote sustained behavior change when carefully delivered.

 

Length: 
2 p
Year: 
2008
Organization: 
INFO Project at the Johns Hopkins Bloomberg School of Public Health Center for Communication Programs
Languages: 
English