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Yes, Shannon is correct. The 2013 contraceptive social marketing figures were released relatively late in 2014. Figures for 2014 probably won't be available until the middle part of 2015. However, in a blog posted today on Devex.com entitled "7 family trends to watch for in 2015," DKT President Chris Purdy writes that he expects an increase in couple years of protection equal to or greater than the 6.8% increase seen from 2012 to 2013. Thus, social marketing should continue to make a significant contribution to the FP2020 goal.

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