Communication

An effective implants program not only focuses on quality services, but also seeks to educate, raise awareness, and build stakeholder buy-in and client/community demand for implants services. This section of the Implants Toolkit contains information and tools to help policy makers, program managers, and family planning promoters build a supportive environment for implants, including resources related to behavior change communication (BCC) and advocacy to policymakers. Additionally, the resources and materials can help reach many women who are reluctant to try implants because they are misinformed or need a trusted source of information.

To access a specific topic, click on one of the links below:

Communication Materials

Evidence of Communication Impact

General Communication Tools and Resources

Advocacy Tools for Long-Acting and Permanent Methods

General Family Planning Advocacy Tools

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Communication Materials

Implanon: A Safe and Effective Modern Contraceptive Method

No Date | Population Services International [PSI] | 16 p

English

This 16-page brochure from Cambodia discusses the key benefits and side effects of the Implanon implants. The information is organized in a question and answer format and includes the story of a satisfied client, mention of the need to use condoms for dual protection, as well as referral to Sun Quality Health Providers for additional information and services.

No date | Bayer Schering Pharma AG | 12 p

English

Produced by Bayer Schering Pharma AG, the manufacturer of Jadelle implants, this brochure provides information about the characteristics of Jadelle, including its duration of use, effectiveness, and mechanism of action.

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Jadelle: How to Use Jadelle?

No date | Bayer Schering Pharma AG | 16 p

English

This resource for Jadelle clients provides a full summary of Jadelle and describes: how it works, its effectiveness, who should and should not use Jadelle, insertion & removal, expectations, breastfeeding, effect on bleeding patterns, and side effects.

No Date | Population Services International [PSI]

English

This flipchart is intended for client counseling about the IUD (loop) and implants. This file includes selected portions about implants, which emphasize key benefits and side effects associated with this long-acting method, and includes quotes from Zambian women who are satisfied clients.

No Date | Population Services International [PSI] | 8 p

English/Myanmar

Published in English and Myanmar (Burmese), this brochure presents information on Jadelle implants, such as method characteristics, benefits, and side effects.

No Date | Population Services International [PSI] | 4 p

English

This 4-page brochure discusses Jadelle implants, including their effectiveness, how they work, who can use and should not use the method, as well as possible side effects. Note: In the section "Who can use implants?", it could also be mentioned that women who are not breastfeeding can start using implants at anytime.

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Progestin Implant Fact Sheet

2012 | Reproductive Health Access Project | 1 p

This fact sheet contains information about the progestin implant for non-medical professionals.

2010 | Family Health International [FHI] | 2 p

English

This technical fact sheet provides an overview of progestin-only implants, including method-specific characteristics and counseling messages.

2010 | Bayer Schering Pharma AG | 1 p

English

This resource describes the lifestyle of a woman in which Jadelle contraceptive implants are ideal for in comparison to other contraceptive choices.

2010 | Family Health International [FHI] | 4 p

English |

French

Sino-implant (II) product brochure that provides information about this subdermal contraceptive implant, the manufacturer, approved and planned registrations worldwide, on-going product quality evaluation, distribution agreements and partners, and public sector pricing.

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TRUST Implant Booklet

2009 | DKT International | 8 p

English/Amharic

DKT recently imported Sino-implant (II) from China into Ethiopia, marketed in Ethiopia as TRUST. DKT has developed this booklet, which contains basic information on method characteristics as well as information about programmatic considerations, provided in both English and Amharic.

2008 | Population Council | 4 p

English

The Balanced Counseling Strategy (BCS) is a practical, interactive, client-friendly counseling strategy that uses three key job aids (visual memory aids) for counseling clients about family planning, including counseling cards and this brochure on hormonal implants.

2008 | Association of Reproductive Health Professionals [ARHP] | 2 p

English

This fact sheet covers the essential knowledge of the single-rod contraceptive implant.

2007 | Family Health International [FHI] | 1 p

English |

French |

Spanish

This 1-page chart compares the effectiveness of various family planning methods, including implants, and has a few key messages on how to make ones method more effective which could be useful to providers and program managers alike.

2007 | INFO Project | 86 p

English

The information in this document is compiled from the Contraceptive Myths and Counseling Messages Database. It provides evidence-based information and counseling messages that providers around the world have used to dispel commonly-held contraceptive myths and misperceptions. Health care professionals can use this resource to correct misinformation and support informed decisions by helping clients understand the facts on how contraceptive methods work, on who can use them, their possible side effects, and much more.

2007 | Johns Hopkins Bloomberg School of Public Health, Center for Communication Programs | 1 p

English |

French |

Spanish |

Russian

This wall chart illustrates all contraceptive methods including Norplant and explains whether each method is temporary or permanent, its effectiveness, ease of use, and side effects. It also includes a chart which shows which methods are not advisable for certain health conditions (smoking, high blood pressure, breastfeeding, etc.). This chart updates and replaces previously published editions. It is published in several languages.

2005 | World Health Organization [WHO] | 232 p

English |

French |

Spanish |

Chinese

This flipchart is a decision-making aid for clients, a job-aid and reference manual for providers; and a training resource. With one page for the client and a corresponding page for providers, it has helpful pictures, key points and detailed reference information covering 14 family planning methods. It includes medical eligibility criteria, side-effects, when to start and how to use each method.

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Implants Pamphlet

2005 | Johns Hopkins Bloomberg School of Public Health, Center for Communication Programs, Health Communication Partnership [HCP] | 2 p

Arabic

This pamphlet provides information for women about contraceptive implants: consulting doctors and pharmacists, safety, and side effects.

Johns Hopkins Bloomberg School of Public Health, Center for Communication Programs

Episode nine in the Centre 4 TV series, "Wedding Plans," introduces Norplant implants. The discussion guide is intended for health educators planning to show "Wedding Plans." The guide provides a summary of the story and indicates questions that can be asked before and after the video has been shown. It will help health educators lead discussions and feel more at ease explaining the video's messages in a more informal and relaxed manner.

Population Services International [PSI]

Video

This television spot focused on implants in Cambodia may serve as an example which could be used in other country contexts. English script forthcoming.

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Implants Photos

Johns Hopkins Bloomberg School of Public Health, Center for Communication Programs, Knowledge for Health Project

Link to Photos

View photos relating to contraceptive implants in the Photoshare database. Photos can be requested free of charge for non-profit educational use.

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Evidence of Communication Impact

Mobilizing Married Youth in Nepal to Improve Reproductive Health: The Reproductive Health for Married Adolescent Couples Project, Nepal, 2005–2007, Evaluation & research study #12

2008 | EngenderHealth, The ACQUIRE Project | 60 p

English

This report outlines the establishment of a peer education network to disseminate reproductive health information to married couples; supported local health facilities to provide youth friendly-services; and fostered an enabling environment among parents, in-laws, and influential community members to increase married adolescents' access to, and use of, health services. Results include an increase in knowledge about implants among young women. While this is a more general study in nature, some o

2007 | EngenderHealth, The ACQUIRE Project | 7 p

English

This focus group discussion guide was used to gain information to then develop communiation activities in Tanzania under the ACQUIRE Project. It includes questions about implants to use in designing messages as part of a communication campaign to increase acceptance of implants and other long-acting and permanent methods.

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General Communication Tools and Resources

A Field Guide to Designing a Health Communication Strategy

2003 | Johns Hopkins Bloomberg School of Public Health, Center for Communication Programs, Population Communication Services [PCS] | 308 p

English

The purpose of this book is to share a set of steps and tools to help ensure that behavior change communication efforts are developed strategically— with participation from all stakeholders, clear goals, segmented audiences, and effective messages based on sound research and credible theory. The text is based on many years of experience in the field and is supplemented with real-world examples and case studies and can be applied to creating demand for implants.

2003 | Johns Hopkins Bloomberg School of Public Health Center for Communication Programs | 16 p

English

This brochure highlights the steps within the P-Process, a framework designed to guide communication professionals as they develop strategic communication programs. This step-by-step road map leads communication professionals from a loosely defined concept about changing behavior to a strategic and participatory program with a measurable impact on the intended audience.

2010 | C-Change | 5 Modules +

Cover and Acknowledgments |

Facilitator's Preparation |

Module 0 - Introduction Module (Practitioner's Handbook) |

Module 0 - Introduction Module (Facilitator's Guide) |

Module 1 - Understanding the Situation (Practitioner's Handbook) |

Module 1 - Understanding the Situation (Facilitator's Guide) |

Module 2 - Focusing & Designing (Practitioner's Handbook) |

Module 2 - Focusing & Designing (Facilitator's Guide) |

Module 3 - Creating (Practitioner's Handbook) |

Module 3 - Creating (Facilitator's Guide) |

Module 4 - Implementing & Monitoring (Practitioner's Handbook) |

Module 4 - Implementing & Monitoring (Facilitator's Guide) |

Module 5 - Evaluating & Replanning (Practitioner's Handbook) |

Module 5 - Evaluating & Replanning (Facilitator's Guide)

This set of modules complements and consolidates what is already available in social change and behavior change communication application and makes it easy for facilitators to apply and access materials created by others. The modules:

2008 | INFO Project | 28 p

English

While not specific to implants, this general communication report describes how family planning program managers must build behavior change communication (BCC) into their overall strategies. It captures the main elements necessary in developing a BCC program.

2008 | INFO Project | 8 p

English

Program managers can use these tools to help plan and develop their BCC programs pertaining to the promotion of implants or other family planning methods.

2007 | INFO Project | 92 p

Synopsis of Day 6 (Communication)

The INFO Project, in collaboration with WHO and IBP, sponsored an online global discussion forum to share program experiences, review research findings, highlight resources, and reach consensus on the core elements of successful family planning programs. Before launching the forum, INFO conducted an online survey with 445 health care professionals from 98 countries responding by ranking the importance of a variety of factors involved in running family planning programs.

2004 | Health Communication Partnership at Johns Hopkins Bloomberg School of Public Health/Center for Communication Programs | 44 p

English

This paper highlights the ways in which projects can identify and adapt communication technologies, such as the Internet, personal digital assistants, and cellular phones, in developing health communications programs.

2001 | National Cancer Institute, U.S. National Institutes of Health | 262 p

English (PDF of entire book) |

English (HTML version)

This guide to communication program planning draws on the National Cancer Institute's 25 years of experience in health communication. The planning steps in this book can help make any communication program work, regardless of size, topic, geographic span, intended audience, or budget. The key is reading all the steps and adapting those relevant to your program at a level of effort appropriate to the program's scope. The tips and sidebars throughout the book suggest ways to tailor the process to your various communication needs.

Global Health eLearning Center

This online training course is based on the issue of Population Reports, "Elements of Success in Family Planning Programming." It summarizes the core factors contributing to success in family planning programming, as identified by family planning professionals around the world. It highlights program experiences, best practices, and lessons learned. The course includes a section on communication, called "Effective Communication Strategies." Access to the course is free and available to all who are interested.

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Advocacy Tools for Long-Acting and Permanent Methods

Implants for Adolescents: An option worth considering for health timing and spacing of pregnancy

2010 | Pathfinder International, Extending Service Delivery Project [ESD] | 2 p

English

This brief makes the case that implants may be a good option for adolescents and that providers may want to consider counseling adolescents on implants, in addition to other methods, as they address the unique family planning needs of young people.

2009 | U.S. Agency for International Development [USAID] | 2 p

English |

French

This e-bulletin discusses the introduction of a new, lower-cost contraceptive implant, theSino-Implant (II), including cost implications, quality assurance and programmatic considerations, among others.

2008 | EngenderHealth, The ACQUIRE Project | 2 p

English

This two-page advocacy brief, third in a series of five, answers key questions about LA/PMs including implants. The brief is designed for policy and reproductive health decision-makers such as health ministers, but is written in a way designed to be accessible to anyone within the reproductive health sector.

2008 | Family Health International [FHI] | 26 p

English |

French

This guide may be used in advocacy and communication efforts and makes the case for supporting LA/PMs with discussion on implants among them.

2008 | Family Health International [FHI]

English

This newsletter examines the unrealized potential of LA/PMs to help family planning programs meet the needs of clients and improve public health. Although there are some challenges associated with the provision of LA/PMs, these can be overcome by improving service delivery and educating potential clients.

2008 | EngenderHealth, The ACQUIRE Project | 4 p

English

This four-page advocacy brief looks at the continued need for LA/PMs, within the context of individual health and well-being as well as international development. It presents LA/PMs as vital options for clients and programs and outlines key actions that can be taken by national policy makers, public health personnel in developing countries, along with leaders in the international donor and multilateral communities to invest and sustain support for FP in general and for LA/PMs in particular.

2006 | U.S. Agency for International Development [USAID] | 2 p

English

This two-page issue brief provides a concise summary of key elements relating to LA/PMs and is a simple tool to use in advocacy efforts.

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General Family Planning Advocacy Tools

Reality √: A Planning and Advocacy Tool for Strengthening Family Planning Programs

2010 | EngenderHealth | 87 p

Reality √ Package (zip file, 5.3 MB) |

User's Guide (PDF, 2.5 MB) |

Reality √ Tool (Excel, 1 MB) |

Population Calculator (Excel, 7 MB) |

Method Mix Calculators (Excel, 44 kb) |

Summary: Reality √ 2-Pager (English, PDF, 2.3 MB) |

Summary: Reality √ 2-Pager (French, PDF, 2.3 MB)

Reality √ is a family planning projection tool consisting of a straightforward Excel Workbook that allows one to assess past trends in the contraceptive prevalence rate and test future scenarios for the geographic area in which one’s program is operating. The tool also allows users to test and assess whether established goals are reasonable based on the local, specific context.

2009 | MEASURE Evaluation | 8 p

English

This 8-page reference guide is a helpful tool to use when thinking about how best to convey health information so that staekholders are able to make sound policy, advocacy, planning and programmatic decisions.

2008 | Family Care International

Advocacy Toolkit |

Advocacy Training Guide

This toolkit was designed to assist program managers in designing, conducting and evaluating advocacy campaigns. While the tool focuses on young people’s sexual and reproductive health, many of the steps outlined in the guide may be helpful for others addressing family planning in general and the promotion of implants in particular.

2008 | Academy for Educational Development [AED] | 64 p

English |

French

This 64-page guide provides assistance to those working in family planning across Africa to effectively advocate for renewed emphasis on family planning to enhance the visibility, availability, and quality of family planning services. It does not focus on implants specifically, but can be used as a general tool to guide advocacy efforts.

2001 | CARE International

These tools and guidelines provide a step-by-step guide for planning advocacy initiatives. It also includes advice for successful implementation that can be applied to family planning initiatives.

[read more >]

Communication

Communication Materials

Evidence of Communication Impact

General Communication Tools and Resources

Advocacy Tools for Long-Acting and Permanent Methods

General Family Planning Advocacy Tools

Communication Materials

Evidence of Communication Impact

General Communication Tools and Resources

Advocacy Tools for Long-Acting and Permanent Methods

General Family Planning Advocacy Tools

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